sony bono
An article at Crooked Timber is entitled "Sony Bono, Mickey Mouse and John Clare". I'm not sure whether "Sony Bono" is a deliberate or an accidental deviation from the official "Sonny Bono", but on the analogy of "Cui bono?" it makes excellent sense, the meaning presumably being "for the good of Sony". 'Course, "Disney Bono" would make even better sense.